headlines
The Subtle Art of Linkbaiting | chrisbrogan.com
I’m bookmarking this so I can refer back to the seven types of linkbait.
Five Common Headline Mistakes and How to Avoid Them | Copyblogger
These are very smart things to check before hitting publish on that post.
7 More Sure-Fire Headline Templates That Work
A follow up to the first 10 headline templates. I love that these are basically “plug and chug” but still have a lot of power.
10 Sure-Fire Headline Formulas That Work
This article is directed towards online marketers, but really includes bloggers, too. We just typically happen to be marketing ourselves, and most of us could stand to do a better job of it.
sIFR 2.0: Rich Accessible Typography for the Masses
This is a method for replacing text with Flash movies of pretty versions of that text. It’s noteworthy because it’s accessible and degradable.